A2MP was founded on a simple yet powerful vision: to create a direct line between Africa's exceptional producers and global consumers hungry for authenticity.

Through our marketplace, we're not just selling products — we're sharing stories, preserving traditions, and empowering communities. Each purchase creates sustainable economic opportunities and brings the richness of African craftsmanship to households worldwide.

Backed by Ward Holdings International and powered by DHL's global logistics network, we've built a platform where quality, heritage, and accessibility come together seamlessly.